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T O P L I N E arunabha bose
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| Its well-cut dresses, pretty tops and skirts, and fancy frocks in gorgeous varied styles and colours have endeared celebrities like Anne Hathaway, Victoria Beckham, Eva Mendes, Dakota Fanning, Keira Knightley and others. Miuccia Prada presented the more affordable Miu Miu (Prada’s nickname) line in 1992, |
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| targeting the younger consumer. Miu Miu showcases the classic elements of Prada in every aspect, ranging from the style to the flair with a bit less expensive price tag. Miu Miu has endeared itself by its chic appeal and is especially popular among young ladies. No more seen as secondary to its elder sibling, Miu Miu is known for its fun and vivid prints, quirky style, and standout accessories (slouchy bags in the softest, most luxurious leathers and killer heels). In March 2009, Miu Miu opened a new store in Honolulu, Hawaii with 50 Limited Edition Hawaii Exclusive bags, which sold out the opening weekend with some Japanese enthusiasts paying up to $15,000 for the opportunity to be one of the 50 to own one! |
| 1992 |
Miuccia Prada presents the more affordable
Miu Miu line targeting the youth |
| 1995 |
First celebrity ad campaign featuring Drew Barrymore |
| 2002 |
New York Times gives the Spring ’03 Collection rave reviews |
| 2005 |
Accessories become big business with the popularity of
jeweled shoes and bags |
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| 2006 |
In an effort to further distinguish the diffusion
line from Prada, Miu Miu’s maiden show, Fall ’06
Collection held in Paris |
| 2007 |
Lindsay Lohan shoots for ad campaign for Miu Miu |
| 2008 |
Taps Kristen Dunst to be its star |
| 2009 |
Opens store in China
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Bombardier Global Express XRS |
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